Course Descriptions - Undergraduate Calendar 2017-2018

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ARBUS 100s

ARBUS 100 LEC 0.00Course ID: 013720
Introduction to Arts and Business
The objective of this non-credit course is to expose students to the nature and scope of Arts and Business and prepare them in selecting their major.
Prereq: Arts and Business students

ARBUS 101 LEC,TST 0.50Course ID: 003243
Introduction to Business in North America
The functional areas of business: finance, personnel administration, production, marketing, and accounting are examined within differing organizational structures. Coverage also includes study of the principles of effective management and the financial system as a source of corporate capital.
Prereq: Arts and Business Co-op and Regular students.
Antireq: BUS 111W
(Cross-listed with AFM 131)
Also offered Online

ARBUS 102 LEC,TST,TUT 0.50Course ID: 003239
Accounting Information for Managers
This course is designed for non-accountants who will use accounting information for planning, control, and decision making.
Prereq: Honours Arts and Business students.
Antireq: AFM 101, 102, BUS 127W/227W, 247W, MSCI 262
(Cross-listed with AFM 123)

ARBUS 200s

ARBUS 200 LEC,PRA 0.50Course ID: 014241
Entrepreneurship Principles and Practices
The role of the entrepreneur, the entrepreneurial firm, and the creative society are examined. Students are exposed to the practices that enable workplace creativity and innovation with exposure to leadership theory and project management.
[Note: Additional fee may be required.]
Prereq: ECON 101; Level at least 2A Honours Arts & Business, Management Studies.
Coreq: ECON 101 (for Global Business & Digital Arts students).
Antireq: ECON 220/ARBUS 201, ARBUS 200 taken prior to Fall 2013, ENBUS 203

ARBUS 202 LEC 0.50Course ID: 007266
Professional and Business Ethics
Study of ethical and moral issues that typically arise in professional and business activity. What responsibilities to society at large do people in such business and professional activities as teaching, engineering, planning, architecture, and accounting have? How far should professional autonomy extend?
Prereq: Honours Arts and Business students
(Cross-listed with PHIL 215)
Also offered Online

ARBUS 300s

ARBUS 300 LEC,PRA 0.50Course ID: 013722
Practical Business Skills
This course will introduce students to important and relevant business skills that will assist them as they prepare for successful careers. The course will supplement contemporary theories with appropriate case studies.
Prereq: ARBUS 200; Level at least 2A Global Business and Digital Arts students or Level at least 3A Arts and Business, Management Studies students

ARBUS 301 LEC,TST 0.50Course ID: 012769
International Business
This course examines the opportunities, risks, and challenges faced by businesses in international markets, as well as the preparation required to operate them.
Prereq: ARBUS 101; Level at least 3A Arts and Business students
(Cross-listed with AFM 333)

ARBUS 302 LEC 0.50Course ID: 004936
Marketing 1: Principles of Marketing and Consumer Economics
Economic principles for marketing, exchange theory and consumer analysis, product or service introductions, public and private policies for advertising, differentiation, and quality assurance.
Prereq: ECON 101. Level at least 2B Arts and Business students.
Antireq: ENBUS 211/311, GBDA 304, BUS 352W
(Cross-listed with ECON 344)

ARBUS 303 LEC 0.50Course ID: 015191
Marketing 2
Because firms exist to satisfy customer needs, a solid understanding of the consumer is needed for any successful marketing management. The course also considers how products, services, and consumption can have far-reaching social impacts.
Prereq: ECON 344/ARBUS 302 or ENBUS 211/311; Level at least 3A Arts and Business students
(Cross-listed with ECON 345)

ARBUS 400s

ARBUS 400 LEC,PRA 0.50Course ID: 013721
Strategy and Program Integration
A capstone course designed to integrate the arts and business components of the program that incorporate the principles of strategy for the purpose of enabling students to effectively position themselves for opportunities after graduation.
[Note: Additional fee required.]
Prereq: ARBUS 300